A Customer-Centric Approach To Business Planning

This 27 minute video focuses on the planning process for successful consumer-centric companies that requires different approaches & considerations for each of the distinct lifecycle stages. This planning process change is due to the shift in focus caused as the point of reference changes along the business lifecycle.

Lifecycle Business Planning Processes

To start this voice & slide free video, just click on the direction arrow at the center of the slide. A media control panel will open whenever you position your pointer over the running video to adjust the screen size, slide advance or to pause the video.

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